Money out, money in: Why investing in your business pays off with Jess Britten

Are you holding yourself back from investing in your next big move?

In this episode, Jess from The Profit Collective shares how backing herself transformed her business, from doubling her income to building a dream team.

Shownotes:

  • Overcome fear and self-doubt when investing in your business
  • Balance logic and emotion in decision-making
  • Step into your CEO role with confidence and boundaries
  • See why mindset work drives long-term success
  • Build a supportive team and trust the process

Bio & Links

Jessica Britten is the founder of The Social Inbox, where she helps small business owners make more sales through powerful email marketing and AI-driven content that still feels human.

With over 17 years of experience in media and marketing, Jessica has worked with dozens of brands to turn their audience into loyal customers, combining strategy, creativity, and a genuine understanding of small business life. Her approach is all about keeping marketing simple, authentic, and effective.

Based in Melbourne, she’s a mum of three, a coffee enthusiast, and a big believer that small businesses can do big things with the right strategy.

The Social Inbox Website >
The Social Inbox Instagram >
The Social Inbox Facebook >

Transcript

* Transcript created by AI – may contain errors or omissions from original podcast audio

If you’ve ever felt that little knot in your stomach when it comes time to invest in your business. You are not alone. Whether it’s joining a mastermind, hiring a team member, or finally backing yourself with proper support. The fear is real. What if it doesn’t work? What if I waste the money? What if I could just do it all myself?

But here’s the truth. At some point, every successful CEO has had to take that leap. And today I am chatting with someone who did just that one of my masterminders, Jess Brit, the founder of the Social Inbox. Jess joined the Profit Collective, my mastermind earlier this year. And in this episode we’re talking about what it really looks like to invest in your growth, the fears, the shifts, and the incredible things that happen when you finally back yourself.
Alright, let’s get started.

Hello, hello [00:01:00] and welcome to the podcast, Jess. I’m so excited to have you here. Today we’re gonna be chatting about investing in your business and about how, you know, there’s a lot that comes up when you go to invest in your business. But before we dive on into that, I’d like to ask you to introduce yourself to the listeners please.
Sure. Thanks for having me, Clare. My name’s Jess and I have been working with Clare for the last year or so. And in my business I specialize in email marketing and most recently leaning into AI marketing, supporting small business owners. I love the work that you’ve done in the space of ai. We actually had Jess as a speaker, as a paid speaker to come inside the Profit collective and present around ai.
And you got us so excited about what’s possible and how it can really help people to make things faster. And I believe [00:02:00] you’ve done some pretty, worked with some pretty cool brands in this space, haven’t you? Yeah, it’s definitely something that this year has accelerated a lot. And if you’re following it all, what’s going on in this space?
It’s, it’s almost changing daily, but it is, the thing that I love about it is part, particularly for small business owners, is the ability to fast track what you’re doing and also to actually. I see it from a creative point of view where you can now create content that you couldn’t previously do before because of the ai.
So it’s a super, you know, it’s a super fun space, but there’s obviously mixed emotions about it. People are a little bit apprehensive to it, but it, it’s not going anywhere. So I’m really excited and passionate about empowering business owners to be able to use it to the best of their ability. And what’s some of the advantages like for e-comm brands?
’cause I know that that’s who you work with. Like what are the advantages of using AI in their marketing? Yeah, that’s a really great question. So, [00:03:00] particularly for e-commerce, the volume of content that any business now needs to create online to sell their products is extremely, extremely high. So having AI just allows business owners to create a higher volume of content quicker.
It’s obviously still really important to have, you know, the human element to it, but you now can create, you know, product imagery even UGC content with ai and just allows you to have that kind of volume of content that is required because we’re going into a time, particularly in 2026, where there is gonna be so much content out there now because of these tools that we have.
So it is kind of essential for business owners to to use it because they’ll get left behind if they don’t. Yeah, so you are kind of looking at it just as part of your product mix, your product suite. It’s not like completely replacing the human element. No, absolutely, it’s a really good point, and I actually think it’s really important to still have that human part to your brand and [00:04:00] to your business because as we go into 2026, when there’s gonna be so much AI content, consumers are gonna be like.
Oh, is that real? Is that AI? And they will still need that connection with the brand, the person. It’s just how you intertwine it and use it as part of the mix. Yeah. Cool. And are you using it much in the space of the email marketing as well? Every single tool, every single tech tool has AI now in it.
Yeah. You know, it’s built into every single tool, so yes, it is, it is built in there. The, the main, and I do use it, but the main part that I use it for is, I guess creative content or even like creative copywriting. So using in that regard there are tools out there that are doing like AI, completely generated email marketing, but it still looks quite.
Ai. Fake. Clunky. Yeah, fake. You still, at this point, you still need the human touch on the email marketing. You can’t just go, yep, there we go. So it’s kind of [00:05:00] using tools as we bid out our email marketing strategies, but it’s still very much kind of like. The human leading the AI. Yeah. Yeah, yeah. And I, I think that that’s how we keep the, the humanness in our content.
I know for me, you know, I’m using AI in my content creation, but I still want it to be me. Like, I still wanna be leading it. I still wanna be, no, that’s not how I’d say that. Or that’s not quite right, or they’ve kind of missed the mark there. They, I’m not sure what pronoun to use for AI. She my boss.
Yeah. So yeah. Interesting times that we are in. Yeah, I think it’s very interesting and one of the things I’m seeing a lot just on this AI thing while we’re talking about it, is like. In bigger businesses and is the organization chart, the org chart and how it’s. Up until right now, it’s been quite a traditional structure.
You know, you’ve got your boss, you’ve got your team [00:06:00] members, you’ve got the, you know, the juniors underneath, but now businesses are looking at it going, okay, what function can be AI and what needs to be human? So it’s going to be very, very interesting to see how that kind of evolves in businesses, I think in 2026 and beyond.
How interesting. Yeah, I think. Sorry. I know we are gonna, we are actually gonna get into the topic, but I want what is coming for this next generation. So I saw my, my son was messaging a friend the other day and he found the mic. And instead of typing out words, he was talking. Wow. And I was watching, thinking, oh my goodness.
Like, you know, we, when computers first came, I was like, are people gonna lose the skill to be able to hand write? And now I’m like, maybe the, the skill of even typing is gonna become less and less important. Interesting. Okay. We’re gonna dive on in and talk about investing because I think that this is something that a lot of business [00:07:00] owners struggle with, and I’m sure that you see this with your clients. I know that you’ve experienced it as well of your journey coming into the Profit Collective. So I wanted to really start with I guess what. You know, what sort of comes up when you first see an opportunity and you go, do you know, I’ve, maybe let’s just focus in on the collective specifically at this point in time, but like, when you first heard about the collective and what, what’s sort of coming up for you sort of sitting there looking at the pros and the cons, what’s running through your head?
Yeah, it’s definitely a great question and I think anybody, when they’re about to make a big investment in their business has. Apprehensions. Like, is this gonna be the right choice for me? Is this the right person? Is this the right service? Is this the right product? You know, everybody has that thought process before they make any decision.
And sometimes I think, you know, I’m [00:08:00] guilty of this. We get caught up in that thought and we sort of, we talk ourself out of it and we think, oh, I can’t risk investing. I can’t risk investing in that. I’m just gonna wait. I’m gonna wait until I’m a bit bigger. But the thing is, I think in business that we’re always gonna be thinking that no matter what investment we make, it’s like, oh, I’ve grown my business to this size, but then I, I can’t take that leap because I’m not there yet, kind of thing.
So I think it’s a, a decision and process that as a business owner. You have to mentally overcome, you have to have the, you have to have the ability to be able to make educated risks, I guess. Yeah. And be confident in yourself that you will be able to, you know, make the most of whatever opportunity you’re looking at.
And that’s kind of what I guess. I thought or went through when I was looking at investing in, you know, the Profit Collective, I was like, this is a big investment for my business. Is it [00:09:00] really something that I can do yet? I could have talked myself out of it, but I was like, Nope, you can do this and it will pay off in the long run.
So that’s kind of the process I went through. So something I learned from my very first coach was there’s, there’s two components of making an investment decision. There’s the emotional component and there’s the logical component, and every person makes decisions really differently, and it’s really different depending on what you’re buying.
So. Maybe if we can talk a little bit through this and see how this might, how this sort of resonates you. So for example, an emotional purchase is, you know, you see a bag or a dress or something, you’re like, oh my gosh, I so want that thing. And there’s a logical part of your brain that’s like you have 50 dresses in your wardrobe, you haven’t even worn those.
Do you really need another dress? But the emotional part of it is bigger than the logical part. And then there’s other decisions that you might make, like for [00:10:00] example. You know, buying a new car and when you’re buying a car, you know, I know that you’ve got three children. You, you couldn’t go, I’m gonna buy a two seat convertible because it’s really like, it’s gonna make me feel really awesome and sexy.
The logical part of your brain has to say, I’ve got three children. I need to have a car that’s that’s safe, that’s gonna have three seats in it. So when you are buying a car, it’s probably more of a illogical decision than an emotional decision this is making. Yeah, yeah, yeah. Making sense. Yeah. And so it’s gonna be different depending on.
Whatever it is that you’re leaning into buy. So I’m curious to know, like when you are thinking about investing in your business, where do you think you sort of sit on the, the logic versus emotion? And maybe it depends on what it is that you’re investing in. Yeah, I think it depends on what you’re investing in.
I think as business owners, you know, we’re so passionate about our business, it’s kind of our. You know, in my instance, fourth baby. Yeah. So we do still have [00:11:00] that emotional connection to it. I think it’s still an emotive decision and maybe, I don’t know, maybe there’s a point you get to There is. There are.
But in saying that there are decisions I now make that a business related that aren’t so emotional. Lee connected. Right. But I think for me, you know, investing in a mastermind is, there is a bit of an emotional element to it because it is, you know, it is a bit of a, like you are. Opening yourself up to, you know, a new coach, a new group of women, you’re a little bit like, are they gonna, what are they gonna think?
Am I going to compare a okay to the other business owners in there? Am I gonna be the baby of the group? And that’s all the sort of things I went through. Like I was thinking, you know, is my business gonna, how am I gonna stack up with the other? So I think. For me, it’s quite emotive, but I’m also quite an emotional person, so I think most decisions, I lean more on that [00:12:00] side than the logic.
Yeah. Whereas I think that there might be other people that look at it and go, okay, it’s gonna cost this much a month. I’ve got the finances to do it. And look at it like that. Yeah. Whereas for me and Clare knows this, one of my. Weaknesses is kind of the, the finance side of things. So for me it was a bit more of an emotional kind of decision.
Yeah. Yeah. And that, so there was the logical component. Yeah. And there was the emotional component to it. Yeah. Yeah. So what, when, so you were sitting there sort of weighing it all up, what finally sort of made you go, yep. I’m in, was there a moment? Was there a, like what sort of, yeah. Well, I, yeah, I, I kind of remember, like I went to your day, sort of your, I guess, speaking event that you held in Melbourne earlier this year.
And I had followed you on, you probably don’t know this, but I had followed you for years on social media through. My old business. So you’d kind of [00:13:00] popped up from time to time and then I went to the event and I was like, it all sort of aligned and I had been kind of looking for a new business coach and I went to the event and I was kind of sitting there thinking, okay, this is the space I need to be in.
I love the environment, I love the feel. And I pretty much knew. At the end of the day that I was like, it was kind of, I had that moment at the event and then I was like 90% sure. And then the logical brain was kind of kicking in, going questioning this is the right decision. And then I was like, no, it is.
I had that kind of aha moment and yeah, jumped in. Okay, cool. Well thank you for sharing. I didn’t know that. I’d love to always find out. Yeah, and I’m sure you have the same experience when, when clients come into your world. Isn’t it so interesting how, you know, there’s some people who are like liking and commenting on everything you do and coming and then there’s sometimes people just come up to me, they’re like, I [00:14:00] followed you for five years.
And I mean, I’m like, oh, okay, fabulous. Because when we’re creating content. Sometimes it can feel like we’re, we are shouting into the abyss comment. Yeah. And then other times you, you’re like, oh, you did see that thing? Or You’ve been on my email list. And yeah, it all kind of clicks together. So what were you expecting to it to be like inside?
Well. I think what attracted to me to like attracted me to a Mastermind environment is being surrounded by like-minded women and being led is it. Can you hear me? Sorry. Oh yeah, like it was, it paused on my screen? No, if it glitches. So sometimes with zoom it does this like glitch? Just keep talking. It will catch up.
Okay. Okay. Okay. But sometimes, like even when I’m talking, like it might freeze. Just keep, just keep talking. Okay. And it’ll catch up. It’s really weird, but it’s just a zoom thing. Yeah. Okay. I might [00:15:00] just start that thought again. Yeah. So I guess I was attracted to it and was thinking, okay, I’m gonna.
Surrounded by like-minded female entrepreneurs. I really feel like in a mastermind environment, you can learn off the group, but also the coach. And that’s kind of what I anticipated it would be like. And it has been like that, so. Oh, that’s cool. What surprised you about, about the group or about the Mastermind so far?
What has surprised me. I think what has surprised me most is working on the mindset element in business. You know, this is something that I think a lot of people can think is a little bit woowoo and sort of push it to the side and disregarded. However I’m learning, the more that I invest in this and the more that I, you know.[00:16:00]
Put time into my mindset, it, it really does pay off. So I think for me, that has been the biggest kind of, oh wow, it actually is really important to do this work. And yeah, that for me has been like, oh, okay. Clare knows what she’s talking about. And so explain a little bit like what, what do you mean by the mindset work?
’cause some people might be like, is that like manifestation or, so I think. The mindset like of what it takes to be you know, a strong leader. And Clare, you talk a lot about, you know, being the CEO of your business as opposed to just the worker in your business, for example. And that, for me to make that leap, it’s a real mindset shift.
You need to realize that you can’t do everything. And you need to be able to kind of work on your mindset enough to unlock that next level. I think. Does that [00:17:00] make, is that answering the question? Yeah. So what you’re saying, what, what I, what I’m hearing, and correct me if I’m, if I’m wrong, but what I’m hearing is that to make the change, it’s not just as simple as like, for example, putting your prices up.
It’s, it’s just not the, it’s not as simple as just doing it. Because when you go to do it, all the fears, all of those things will come up when you go to hire, when you go to step back from your work, all the stories start to pop up again. Yeah. And that’s why you can’t just take the action if you’re not actually thinking differently about it.
That’s, you’ve put it a lot more eloquently than I would. That’s exactly it. It’s like. Having the skills and confidence to, to make those decisions by, you know, I guess building on your, like, you know, your mindset and everything you’re doing in your business to take it to that next level. Yeah, I love that.
’cause if you just keep doing, [00:18:00] you know, it’s that saying of nothing changes. If nothing changes. Yeah. Yeah. And it’s hard. Change is really hard. We’re, we’re not programmed to keep constantly changing. Yeah. Yeah. It’s easy to just stay where you are, so. Exactly. It’s difficult and, and being okay with being uncomfortable.
Yeah, because you have to, to make change, you have to get uncomfortable. You have to have like uncomfortable conversations. Because otherwise you don’t really, I find you don’t really progress. You just stay. Yeah. I love that. Can you share some examples of a decision or a couple of decisions that you’ve made of coming into the collective, like big scary decisions that have, you know, really helped to shift the way that your business works?
Yeah. I think for, well, there’s a couple of things that come up. It’s like. There’s two parts to it. So my business is obviously quite client led. I’ve got client conversations that I have. So [00:19:00] maybe I’ll just say about that first. So it’s, you know, it’s setting those boundaries. Having those potentially uncomfortable conversations sometimes with clients that you don’t wanna have, that ultimately is going to get them a better result.
But you a better result too, because I think when you are in the client service, there’s a tendency to, you know, I’ll do everything for my client. I just want my client to have the best result, but. As business owners, we still need to be able to set those boundaries, have those potentially sometimes uncomfortable conversations.
Because at the end of the day, it we’re, you know, we’re running a business, we are not just their employee. So it’s like, that’s probably an example where I’ve had to kind of step up and have those kind of uncomfortable conversations. Mm-hmm. But then the other one for me that comes up is. You know, previously I had looked at investing in my business with contractors, et cetera.
[00:20:00] And it just hadn’t really worked out. So I was thinking, okay, it’s just all too hard. I’m just gonna keep going on, on my own because I’ve tried, I’ve tried a couple of times and it hasn’t worked. But that was. About the wrong decision to make and being in the collective has, you know, given me the confidence to go again and build out the team.
And you know, now I’ve got two people working in my team, whereas at the start of the year I didn’t really have anyone. So, and having, you know, the confidence to do that and keep, keep trying ’cause you gotta keep, get, get back, get back up after you’re down. Yeah, has been, for me, such a game changer.
Yeah. I love that. And I know another tough decision that you made was coming along to our retreat that we had. You know, again, being a mom of, of three little kids, it must have been a really big decision to up and coming to state for [00:21:00] it. Yeah. Tell me a little bit about that. It was, but I was also quite glad to have 24 hours away.
But yeah, I mean sometimes, you know, as a mom and you know, I am like, like all moms, you know, we always put our kids first, often you know, that mom guilt comes up a lot. And particularly when you’re like, I’m gonna go away for 24 hours, leave the family and just work on my work on me and my business.
I think that it’s not an easy decision to make but it’s again, being like, no, putting yourself first. And that’s something that, again, has come up for me in the collective is like putting myself first a bit more than I have previously and making those decisions for you and your business because it’s, it is really important to, I guess, have the time to dedicate on your business than just working in the business.
And having those days like retreats where you get [00:22:00] together with like-minded women and, you know, we can talk about business that you can’t probably chat about with your mum mates. It’s super, super important and like so valuable and inspiring I guess. Yeah.
Hearing Jess talk about this, reminded me exactly why I created the Profit Collective. This is my mastermind for six and multi six figure business owners who’ve built something amazing but are ready to lead at that next level. Inside the Mastermind, we talk about, you know, practical money strategy mindset, and the CEO leadership that helps you scale without burning out.
This community is pure gold and Jess is just one of the beautiful business owners inside. Watching them rise together is what it’s all about. If you’ve been feeling that nudge that it’s time to stop playing small and start leading like a CEO, come join us. You’ll find all the details in the link in the show notes for today’s episode.
We had [00:23:00] so much fun at the last retreat and I’m really excited for ours next month, which is in Melbourne.
Like you said, it’s that it’s taking that online relationship and then there’s just a different energy when you’re in person, isn’t there? Yeah, absolutely. And I think, funny you mention that about like online and like in person. I think even like with my clients and businesses in 2026 and beyond.
We’re gonna see a lot more of that taking the online in person. Mm. Because of all of this, you know, developments, AI, et cetera, people are gonna crave that in person connection. So I think you’ll be, it, it, we can already see it from what we are doing, but more important than ever. Yeah, well originally when I sold the Profit Collective, it was a once a per, once a year thing.
And after having our first experience and just seeing the bonds, you know, we, we did an ice bath together. And I [00:24:00] feel like going through an experience like that brought everyone really closer together. And I thought, I wanna do this twice a year. So I’ve actually increased to these two, I call ’em day retreats because, yeah, it’s, it’s kind of like a mini retreat when we’re hanging out for the, the full day. There was something else I wanted to flag on that topic, but yeah, I’m really really. Glad that you were able to carve that time out and come and join us. I have such a different mindset around, and I, I know that this rubs off on you and a lot of other people in the collective as well.
But you know, when I go away, I go away the day before and I get down there and make sure I’ve got time to unwind and I come back a day later. And I just enjoy the spaciousness to be honest. Yeah. Yeah. And I think I’m getting better and better at that too, myself. Yeah. I love it. Maybe, maybe for Melbourne you can book a hotel room afterwards and actually stay in town.
Yeah. [00:25:00] Staycation. It’s a good idea. Yeah. Have a think about it. So I curious to know what’s changed most in your business since being in the collective? Well we’ve sort of mentioned, I sort of mentioned it previously, but I think having the ability or hiring team mm-hmm. Has given me more scope to build the business.
So it’s freed up my time and it’s also given me the ability to grow the business. So the business revenue has grown in because I’m now not just doing everything. So for me, that has like, there’s the freedom element of that, like more flexibility. And I think as business owners, that’s why we start the business because we want like.
Often that is a lot of the reason why people start businesses is for that better like balance. Obviously we also still work a lot business owners, but having the team and having the confidence to [00:26:00] hire the team, it’s just given me so much more flexibility and yeah, it, it’s allowed me to grow the business really. And more money.
Super exciting. More money. Yeah, more money. More money. Yeah. Like, you know, I look at my revenue now versus. I’ve, I’ve been able to, pretty much this year, double my revenue, I’d say like my monthly revenue. Yay. Isn’t that awesome? The start of the year. Yeah. Congratulations. So that’s super exciting. That, and I, I wanna take a moment and acknowledge that because you think how challenging and uncomfortable it was to invest in yourself to make these tough decisions, to invest in team and, you know, the dividends.
The dividends are starting to pay off. Exactly. And hopefully we can get you even more time freedom. Yes. As the team starts to pick up more and more. So what would you say to someone who’s listening, who’s uming and Ahing about, you know, maybe they’re thinking about joining the collective, or maybe they’re thinking about investing in email marketing [00:27:00] or whatever it might be.
What would your advice be to them? I think when you’re making any sort of investment in your business, like you said, whether it’s, you know, joining a master like the collective or you know, getting all your email marketing set up, you need to see it as a longer term thing. You can’t expect to invest and get instant results.
So I think because you know of what I do in the work I do, I know that, so I was able to go into the. Mastermind going, I know this is a long-term thing for me, but sometimes, and you might see this, Clare, with some of the people that you work with and some of the clients I work with, people think, okay, I’m investing in my business.
I’m gonna get instantaneous results. Or in a month I’m gonna see a result. It’s never the case, like whether it’s personal development or marketing. It all does take time, but you will see the results. It just [00:28:00] keep, if you invest, have the confidence to know that over time it will pay off. Yeah. Yeah. I love that.
I think that so many people, we’re in such a day and age of people like. They want everything now. And the other thing that I also find, and I’m sure you experience this with your clients as well, is you also have to take accountability for. Yes. Your results as well. So for example you know, in the e-comm space, and I’ve worked with a lot of clients who work in that space and, you know, they’ll set up the Facebook cards or email marketing, whatever it might be.
And the clients are, oh, my sales are up. And you are like, well that’s ’cause your photography’s shit and your website’s not set up for conversion. And you know, a lot of times your, your marketing mix is all intertwined as well. And I know that with my clients as well, that I’m like, you know, I can give you a action plan, but if you are not ticking the things off and working through it, you know.
Then you’re not gonna have start see the shifts [00:29:00] as quickly as when you say, right, I’m, you know, I’m showing up to the calls, I am doing my accountability calls and making sure that I’ve ticked off my task. That’s when you really start to see the momentum is when you take accountability as well. Yeah, absolutely.
And I, I mean, I’m guilty of that. I’m guilty of that. Like, oh, we all are. I mean that you know, if I did a little bit more from an accountability point of view, I’d be seeing more results. But it’s just, it’s sometimes, you know that that juggling act, isn’t it? It’s like, but I think it does come back to the mindset of like, no, you dedicate the time to do it and you will see the result.
Yeah. And it’s just prioritizing that. Absolutely. Yeah, I know I love me a good to-do list and then I’m like, right, I have to get those Yeah. Things ticked off if I wanna have the, the shifts. And if you’re not working through them, then you’re like, well, that’s okay. You know, there’s life happens and whatever.
But I then take accountability that I’m like, you know, for example you know, if [00:30:00] I was working with a, an agency and they were asking me to approve my creative, and I hadn’t done it. And I’m like, why isn’t my Facebook, you know, why isn’t my Instagram brand? And they’re like, ’cause you literally haven’t approved, they’re creative.
You can be like, okay, well I’ll, I’ll own that. I’ll I’ll take accountability for that. And they’re also is of course the component of like, are you making the right investment? Like sometimes you. Are going to make the wrong investment. You might hire a team member and you’re like, this person is not the right fit.
You might join a program, and the mentors, you know, vibe just isn’t clicking for you. So I think that there’s also that component of making sure that it is the right fit and it is the right, the right place to. Yeah, definitely. I definitely agree with that. Like it can be really scary making a business investment, but I also think that if you are making an investment in your business.
Like you need to be able to be okay with potentially, you know, that money [00:31:00] not having the return on investment that you want. Like it shouldn’t be down to the why that you are. Like, I can only, that’s my last like a thousand dollars. Like that’s bad decision to make, you know? So I think. That also, sometimes people invest at that level, and that’s probably not the right thing to do.
Like I do think you need to be like at a certain level to make, or depending on what you’re investing in, you know, there does need to be that kind of, it’s okay to make that investment financially too. Oh, a hundred percent. I had someone recently who told me she was gonna take out a loan. To work with me.
Yeah. And I just said, no, don’t do that. Yeah. And she then went with another mentor who obviously said, yeah, great. But I’m like, that’s, it’s, it’s not a great place. I mean, you can imagine if one of your clients said that to you and you’d be like, but I can’t guarantee that it will pay off in the first month.
And I don’t want you to be in a position where you are financially distressed. It should be like, okay, I’m taking a step [00:32:00] forward and I am going to, you know, trust and lean in that the results will come. It’s a lot of pressure to expect to happen in month one. Yeah, absolutely. Yeah, for sure, for sure. So was curious to know if there’s been any knock on effects.
So for example, if your confidence has grown or something like that, have you seen knock on effects outside of your business as well? Outside of my business? I think, yeah, I think, you know, I’m just more confident in general in business, but in, in who I am as a person. So, you know, I’ve now got cl much more clarity on, you know, what I wanna achieve personally with my, you know, the family dynamic and being a working mom.
And also, you know who I am. Outside of work. So I think it’s just, it’s given me clarity, not just from a work perspective, but it’s also been about, you know, how do I have the whole [00:33:00] ecosystem that, you know, works for me And it’s given me those confidence to make those decisions personally and business wise.
Definitely. Like and I think when you’re a female entrepreneur, there is always a mix of family and business. It, it, it can’t be so linear. You know, it has to be a bit fluid. So it, there’s always gonna be, you know, investing in something like a Mastermind. I think you get a, well, the collective, I should say, you get a lot of personal benefits as well as business.
Yeah. I love that. Thank you for sharing. Yeah. So if anyone’s listening, maybe they’ve got an e-comm business, or maybe they’ve got a family or friend who runs an e-comm business, who needs some help with email marketing or with creating incredible AI content, what’s the best way for them to connect with you?
Yeah. Well, feel free to reach out to me. The best place to probably connect with me is on Instagram. I hang out there. My Instagram is the social inbox. I’m sure Clare will drop it in the, [00:34:00] in the details. But yeah, feel free to reach out with, to me there directly. I, you know, I have lots of ways that I work with my clients, whether it’s, you know, supporting them with doing their, helping them with their marketing.
Or even just with, you know, if they need coaching and you know, a one-to-one call to set them up to get on the right track. So there’s lots of different ways that yeah, I could potentially assist. Oh, I love that. Well, thank you so much for joining us today, Jess. It’s such a pleasure to have you in the Profit Collective, and I appreciate you being on the pody today.
Thank you so much. This was my first podcast, so I love it. Oh, yay. You nailed it. I think this, this is something you need to do again. For sure. Thanks, Jess. Thanks, Clare.

I love today’s conversation because it’s such a reminder that growth doesn’t happen in your comfort zone. It’s what happens when you back yourself, and that’s exactly what we do inside the Profit Collective. If you are ready to step into your next level, come join us. The link is in the show notes.

Alright, let’s get started.* Transcript created by AI – may contain errors or omissions from original podcast audio.

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